Social media’s effect on their relationship is displayed numerous times throughout the series. “The line between social media and our relationship definitely blurs,” said Kouvr. He and fellow Hype House member Kouvr Annon have been dating since 2018. “The hardest part about making relationship content is separating the business from the relationship,” said Warren. It truly seems like your whole life is over,” said influencer/beauty guru Nikita Dragun. “You lose a ton of brand deals and means of income. Getting canceled is damaging to a person’s brand and can ruin careers. D’Amelio has the highest following on the TikTok app with almost 135 million followers and is a past member of the Hype House and has had her bout with cancel culture “Cancel culture is used as a weapon now, opposed to a means of holding people accountable,” said Alex Warren. With the rise in cancel culture, influencers are being canceled over more insignificant things in Charli D’Amelio’s case, it was for a leaked video of her vaping. From resurfaced tweets to cheating scandals, nothing gets past fans. Unless you’re new to the internet, you’ve probably witnessed a celebrity being canceled. “My worst fear is getting canceled for something I didn’t do,” said Hype House member Larray. So they started sending her death threats and her whole world kind of came down from a video that I made,” Warren admitted. “A lot of fans were very jealous and upset with the girl for kissing Vinnie. When Alex Warren and Vinnie Hacker’s prank went wrong due to jealous fans, many were left unsettled. “It really takes a toll on your mental health,” said Kouvr Annon.
Hype House members’ ages range from late teens to early twenties - a very young age to be subjected to such amounts of hate. The expectation to continuously produce satisfactory content is a lot of pressure for young adults, which causes a loss of passion, especially when constantly met with hate and criticism.Īn influencer is no stranger to hate and criticism, even if they are a generally well-received creator. “Very literally, social media is a numbers game,” said Warren.
Staying relevant is crucial to their careers. “What am I doing wrong, and how can I get those people back?” Warren admitted to spending $50,000-$70,000 a month for his prank videos in hopes of “Recently, in the last month or two, my numbers have been going down,” he says. But why? What happens when the vlogs stop filming and the TikTok videos stop rolling? Behind all of the backflips and Bang Energy videos is a dark side to influencing.ĭuring the series, Alex Warren struggles to produce new content. Though they live in a mansion rent-free and have more sports cars than countable, creators living in the Hype House don’t seem to be having any fun. The house is falling behind on their brand deals - their means of living - in the five million dollar mansion rent-free, and Thomas Petrou weighs the option of closing the house for good.
The once cheer-filled presence of the Hype House seems duller, with many of the remaining members revealing they have lost passion for what they do. “We were like a family… It was so much fun just creating content every day, and now times have changed,” said Thomas Petrou, the manager and self proclaimed “dad” of the house, while recalling his departed friends. This is partly due to the departure of many members. Aside from it’s new locations which split between the main location in Moorpark and Chase Hudson’s mansion in Encino, the overall mood of the house was noticeably shifted in the series. The house has changed since it first opened. Founded in 2019 by influencers Thomas Petrou, Kouvr Annon, Chase Hudson, Alex Warren, and Daisy Keech, the Hype House is a collaborative content house made up of teenage TikTok personalities. Hype House gives a glance into the lives of your favorite “influencers” living in the renowned content house. It’s a sunny day, palm trees sway, and a beautiful mansion stands alone in Moorpark, California this is the setting for Netflix’s new reality series.
0 kommentar(er)
